Travel Tech case study: go-to-market strategy and execution for TravelX
Travel Tech case study: go-to-market strategy and execution for TravelX
1
About TravelX
Innovative travel tech company founded in Argentina by travel and technology experts, see www.travelx.io
Developed a solution that provides travelers with more flexibility, by allowing airlines to dynamically manage their inventory
In 2022, TravelX raised $17M and hosted a launch event at the Eiffel Tower in Paris; in 2023, the first airline – Flybondi – went live with TravelX solution
2
TravelX's business objectives
Research needs and challenges by market
Define product and go-to-market strategy
Raise awareness with airlines and collect feedback
3
Threedot's unique contributions
“Dynamic Airline Inventory” concept
Interview of TravelX CEO on stage at World Aviation Festival
Breakthrough with leading airlines
What I like about TravelX is that they are both a blockchain and AI company and they understand the airline business. They have automated travel contracts by tokenizing airline tickets. They can predict the customers' willingness to pay or change flight using AI. Combining both capabilities they make airline inventory "dynamic".
Eric Léopold - Founder, Threedot
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